How to Manage a Magazine Campaign | Dallas TX Real Estate Broker
Working with a real estate broker to create quality photos for their magazine ads is a project. Making sure each person is visible and strong is a task! I’m grateful to partner with Coldwell Banker Apex for the past five years to crate photos for their magazine honoring their highest achievers in the D Magazine. D is a publication that is held in high esteem and it’s just fun to be celebrated!!
We rented this home through my contact here in Dallas who has plenty of options to secure the right space for this group. We have worked through last years home and now this one. Isn’t it stunning?!! We had ten groups so two sets in each space. I had one space that I didn’t get to use but it all worked out great time wise and people wise. Look how stunning they are!!
Up next is a few thoughts on working with a company for a magazine campaign!
If you are looking to hire a professional for a magazine campaign, here’s a step-by-step guide to help you find the right person:
Determine the Role You Need
Photographer: For stunning visuals that capture the essence of your campaign.
Creative Director: To oversee the creative aspects, including styling, concept, and layout.
Get Quote Approved
Working with a client to make sure each step of the process is covered and ready to go financially is key!
They should know what each part costs and if they want to add-on, what that looks like.
Discuss Their Vision
Have a clear conversation about their brand identity, target audience, and the vibe of the campaign.
Clarify Deliverables
Outline the scope of the project: Number of images, layouts, or pages.
Deadlines for the campaign.
Any post-production work (editing, retouching, etc.).
Usage rights (particularly important for photography and creative assets)
By taking these steps, you can hire the right professionals for your magazine campaign who will deliver quality results aligned with your vision.
Partnering with companies to achieve their goals is key, THEIR goals.
Reach out the next time I can help you with your next magazine campaign.
Here are a few other realtor blogs to review: The Platinum Group, 2023 D MAG Campaign & BTS from this session: Spacing for Group Photos, How to Coach Groups, Pros & Cons of Groups.
